She is also the co-principal executive officer of the company. While serving as president, the company’s IPO came out in 2006. It was later sold for nearly two billion dollars to Japanese company Shiseido. Blodgett first debuted on QVC selling the company’s make-up on the day of Princess Diana’s death in 1997. Bare Escentuals sold about $45,000 that day alone, and Blodgett continued her push to save the then-flailing company by continuing her appearances on QVC and setting up infomercials and customer party, including a cruise to the Bahamas for loyal buyers.
